Writing Tweet Examples: Patterns & Templates

Writing twitter rewards two things: genuine craft insight that helps people write better, and honest commentary on what writing actually is. Not the romanticized version. The most viral writing content is usually about the psychological weirdness of the process - the gap between what you imagined and what you produced, the way editing requires you to betray your past self.

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20 examples and templates

Illustrative example

the first draft is not for the reader. it's for you to figure out what you actually think.

Illustrative example

writing is thinking made visible. if your writing is unclear, your thinking is unclear. writing is not a way to express your thoughts. it's how you find them.

Illustrative example

the sentence you're most proud of is usually the one to cut first.

Illustrative example

read it out loud. if you stumble, the reader will stumble. your ear knows what your eye misses.

Illustrative example

shorter is almost always better. if you can say it in 10 words, the 20-word version is showing off.

Illustrative example

the opening sentence of any piece of writing has one job: make someone read the second sentence.

Illustrative example

most writing problems are structural. if you're struggling with a paragraph, you probably haven't solved the problem with the section it lives in.

Illustrative example

write for one person. the more specific your imagined reader, the more universal your writing will feel to everyone else.

Illustrative example

editing is the work. writing is just getting the material on the page for editing to work with.

Illustrative example

the passive voice is not a mistake. it's a choice you make when you want to hide who did the thing.

Illustrative example

the writer's block is almost never a writing problem. it's a thinking problem. you don't know what you're trying to say yet.

Illustrative example

the most useful feedback question: 'what are you trying to say in this paragraph?' if the writer can't answer in one sentence, the paragraph needs to be rewritten, not edited.

Illustrative example

the best writers I know write badly on purpose for the first 20 minutes of every session. getting the bad writing out first.

Illustrative example

a metaphor that requires explanation has failed. a metaphor that creates a new sensation has succeeded.

Illustrative example

your writing has a voice when it sounds like something a specific person would say and nothing else would say exactly that way.

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the word 'very' is almost always a sign that the word it's modifying isn't strong enough.

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you can't edit and create at the same time. turn off the internal editor for the first draft. let it run the second.

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the best business writing is written as if the reader has 30 seconds and doesn't care. the best personal writing is written as if the reader has all the time in the world and cares deeply. know which one you're doing.

Illustrative example

structure is what makes long writing feel short. the reader who gets lost isn't lost because of your sentences. they're lost because of your architecture.

Illustrative example

the tweet that took 30 seconds to write usually outperforms the one that took 3 hours. the 30-second tweet was the thing you actually wanted to say. the 3-hour tweet was the thing you thought you should say.

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